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Zoom Kuki Hojicha
Zoom Kuki Hojicha
Zoom Kuki Hojicha

Kuki Hojicha

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Kuki Hojicha|日式焙茶

 Tasting notes: Nutty, coffee, tobacco
 Origin: Uji, Kyoto, Japan
 Cultivar: Yabukita

 Oxidation: ⦿○○○○
 Heavy roasted

Using every part of the plant, this Japanese tea is made of slow roasted leaf stems (“kuki”) for a silkier texture and a chocolatey, nutty flavour. 

Why we love it:

  • It is much more chocolately and nutty and less astringent than other types of hojicha because it is made of leaf stems, not the leaves themselves. 
  • Our Kuki Hojicha is made using a traditional sand-roasting method, where the tea is mixed in with hot sand and slow roasted. This method, dating back to the Edo period (1600-1868), facilitates a slow, even heating and creates a lasting roasted fragrance unparalleled in other hojicha. 
  • It is said to have less caffeine than most teas, partly because tea leaves carry more caffeine than the stems, and partly because it is roasted over a high heat, which reduces the caffeine content.
  • By roasting the leaf stems rather than throwing them out, this tea epitomises the Japanese concept of mottainai (no waste)—not wasting any part of the tea plant. 


Chinese vs Japanese green teas

100ml Gaiwan
5g | 100°C | 1 min | 2 infusions

300ml Teapot
10g | 100°C | 3 mins | 1 infusion

Cold brew
15g | 1L | Refrigerated | 10-15 hrs

These are just guidelines. We recommend experimenting with a range of temperatures and leaf-to-water ratios to understand the tea and your own taste preferences.

Kuki Hojicha



Covid update

Due to the pandemic, international delivery fees are higher than normal and we cannot deliver to some countries. Contact us at for help.

Hong Kong delivery

Delivery is free for orders of HK$500 or more. Heavy items do not qualify for free shipping. Please allow 5-7 working days for your delivery. See our shipping policy.

International delivery

Delivery is free for orders of HK$2500 or more. All other orders have a flat delivery fee of HK$450. Heavy items do not qualify for free shipping. We aim to send orders within 5 business days of payment, and they are usually delivered within 14-60 days, depending on the destination. See our shipping policy.

Returns policy

If you would like to return an item, please contact us at first. Items returned without notification may not be properly identified and may result in delays in addressing your concern and/or processing your refund.
Not all items are eligible for refunds. Please see our refund policy for more.


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